Category Archives: Nonprofit Marketing
Fundraising Across The Big Pond
It has been an extraordinary privilege to host 120 interactive webinars since March 2020 for our nationwide learning community of professional and volunteer non-profit leaders. This has given me the pleasure of getting to know and work with some of
Training Your Board for a Capital Campaign: 6 Tips
As you gear up for a capital campaign, it’s crucial to ensure your board members are not just “on board” but are well-prepared for and enthusiastic about their roles in the campaign. Well-trained board members can be a game-changer for
How to Build a Successful Advocacy Campaign: A Guide
How to Build a Successful Advocacy Campaign: A Guide More and more nonprofits are tapping into the power of advocacy—and for good reason. A strong advocacy campaign can help organizations grow their audience, bring issues to the public’s attention, and
Clever Ways to Boost Publicity Among Key Age Demographics
Get an Edge With Clever Strategies for Marketing to Gen Z, Millennials, and Boomers You want to drive more traffic to your website and you already put the best practices to work. Marketing to Gen Z, Millennials, and Boomers
Why Your Nonprofit Should Do Public Opinion Research
Why Your Nonprofit Should Do Public Opinion Research In this episode of Nonprofit Hub Radio, host Delaney Mullennix interviews Adam Probolsky, founder of Probolsky Research, about using public opinion research to benefit nonprofits. Adam explains this involves surveying and analyzing
Creating User-Centric Content (and Why It Matters)
Creating User-Centric Content (and Why It Matters) You’ve most likely heard the adage “content is king”, before. The phrase became popular after Bill Gates wrote an essay with the same title that detailed Gates’ beliefs about what would ultimately
What Is Trackable in Google Analytics?
What Is Trackable in Google Analytics? Google Analytics is a free web analytics tool that helps businesses, nonprofits, and other organizations track and analyze their website traffic. It offers a range of features that can assist these organizations in
How To Design Effective Nonprofit Job Ads
How To Design Effective Nonprofit Job Ads Plenty of for-profit and nonprofit companies alike post poorly designed job ads every day, partly because they aren’t aware of the ads’ potential impact as part of an overall recruitment strategy. These commonly
[PODCAST] Stop Listening to Nonprofit Marketing Trends: Listen to Your Audience
Stop Listening to Nonprofit Marketing Trends: Listen to Your Audience You don’t have time to waste on marketing that doesn’t work. Lindsay LaShell, Marketing Activist and Creator of Open Lines, gives Delaney the lowdown on nonprofit marketing that worked this