Category Archives: Nonprofit Marketing

Trends in Philanthropy: 4 Ways Nonprofits are Changing

We’re seeing significant changes in the world. The COVID-19 pandemic has impacted aspects of society that we never expected. Individuals are working from home, others have applied for unemployment, and organizations everywhere have closed their doors.  Nonprofits are not exempt

10 Nonprofits Making the Most of the Google Ad Grant

This post was sponsored by Nonprofit Megaphone When disaster strikes, nonprofits are often the first organizations to be creative and adapt to new circumstances. These inspiring organizations have taken the Google Ad Grant, which gives them $10,000/month to spend on

Neuromarketing Explained

There’s strong competition among nonprofit organizations when it comes to fundraising in the U.S. There are more than 1.5 million tax-exempt nonprofit organizations, and many have to compete for the attention of the public and donations. Therefore, there’s no surprise

10 Nonprofit Marketing Experts’ Best Fundraising Strategies

Marketing and fundraising at a nonprofit is tough.  You’ve got a tight budget, a small team, a handful of tools, high expectations, and lots of people who want your organization to succeed.  Right now you’re likely dealing with a major

A 7 Step Guide to LinkedIn Marketing

LinkedIn isn’t new, and neither is the idea that every business needs a LinkedIn presence. LinkedIn, the professional social networking platform has been around longer than Twitter, Facebook, Instagram and Snapchat. The majority of its users are on it daily,

Leveraging Facebook to the Fullest

By Josh Kashorek, Director of Marketing from Five Q Why Facebook is Important to Nonprofits If you’re a marketer, then you know the impact that Facebook has globally. The platform provides a vast space for organizations of all sizes to

The Power of Influencer Marketing for Nonprofits

Influencer marketing—spreading the word about one’s product through social media influencers—has become big business in recent years. People with massive social media followings frequently make a profession of it, and companies pay them large sums of money to wear, eat

Share Stories to Further Your Cause

Once upon a time… With that phrase alone, I feel a twinge of anticipation for what’s coming next. Everyone loves a good story. Whether it’s a tale of a hero overcoming a hardship to find a happy ending, or a

Online Marketing: 10 Things Nonprofits Should Consider

It’s hard to know if you’re doing everything you can to maximize your online marketing efforts. Let’s start with these 10 ideas to cover the basics. 1. Does your homepage inspire action? You have a very finite amount of time

How to Get More Subscribers for Your Digital Newsletter

Here’s the cold, hard truth: people won’t care about your newsletter unless you make them. That means going above and beyond to grow your list by being strategic about how you promote it. Follow these suggestions to step up your