Category Archives: Nonprofit Marketing Plan

How Leaders Can Use Stories to Help Their Team Stay on Mission

In the mundane minutiae of our workday, it can be all too easy for us to lose sight of the values that matter most to our nonprofit—the values that inspired us to take this job in the first place. The

What is Slacktivism and is it Even Helping?

Ah, slacktivism. The juxtaposition of two conflicting actions—being an activist and, well… slacking. You might be wondering what exactly it is and how it makes a difference in the world. Luckily, we’ve researched those questions so you don’t have to.

3 Nonprofit Conferences You Don’t Want to Miss This Summer (and How to Stand Out From the Crowd)

Summer convention season is just around the corner for nonprofit organizations, a good time for groups of all types to recruit and also promote their message. Conventions are also a great place for nonprofit workers to network and hear about

Five Low-Cost Website Options for Nonprofits

If you want to do good work, then you need good tools to get the job done. A website is one of a nonprofit’s most important tools. It helps you collect donations, spread the word about your mission and get

Essential Marketing Tip: Don’t Forget About Human Interaction

Social media has become something of a cultural touchstone: grandmas and toddlers alike engage in some form of social media on a regular basis. And while social media has done wonders to connect people from across the globe, it has

3 Simple Truths About Getting Your Nonprofit Noticed

From improving literacy to helping communities recover after natural disasters, nonprofits take on vital roles to do good in the world. There are currently over 1.5 million nonprofits registered in the United States, which includes private foundations, public charities, chambers

Five Steps to Budget Your Marketing and Donor Communications Dollars

Know when to invest and when to DIY I can already hear the resounding sigh and mutters of, “forever on a budget.” Trust me, I get it.  Money will never not be tight when you’re in the nonprofit sector. Maybe

All-In-One Nonprofit Marketing Library (Link Roundup)

Nonprofit marketing is a tough thing to wrap your head around. There are so many different approaches to take, and none of them is a silver bullet on their own. In order to pick and choose strategies that are right

10 Partnership Outreach Tips For Nonprofits

Partnering with a local business can give your nonprofit more visibility and financial stability, among other perks. Keep reading to learn how to create lasting connections with companies in your community and beyond. 1. Take a Multi-Layered Approach Many nonprofits

[PODCAST] Reconstructing Content Marketing for Nonprofits | Ft. Robert Rose

As a Content Strategist by trade, ironically content marketing is not my favorite topic to discuss. To me, the words “content marketing” are a mouthful of sand for something that’s supposed to be so captivating and delicious. “Content marketing in