Category Archives: Nonprofit Marketing

Nonprofit Marketing & Fundraising Trends 2022 Guide

Nonprofit Marketing & Fundraising Trends 2022 Stay updated on nonprofit marketing and fundraising trends! We have gathered the latest insights and examples of nonprofit marketing and fundraising trends to help guide your nonprofit digital strategy in 2022. We witnessed significant

Preparing for New Nonprofit Trends in 2022

New Nonprofit Trends in 2022 and How to Prepare The past two years have been tough for nonprofit organizations so we are looking into new nonprofit trends to get prepared. Looking back to 2020, many nonprofits struggled to stay afloat.

7 Steps to Compelling Staff Bios on Your Nonprofit Website [Updated]

Updated March 24, 2022 If you’ve spent any time in the world of nonprofit copywriting, you’ll have heard the maxim: people give to people, not causes. We like people. We care about real people because they remind us of those

How Digital Marketing Can Help Reach Younger Donors

Is your nonprofit actively seeking to reach younger donors? While some organizations tend to focus on older and/or long-time supporters, the best time to start engaging with younger donors is now. After all, millennials and Generation Z now make up

How to Increase Online Donations with Retargeting Ads

Have you ever seen an ad for something you were recently shopping for online? This common experience in today’s world has a name: retargeting. To put it simply, retargeting is a digital advertising strategy that shows ads to people who

[PODCAST] Think Globally, Act Locally with SDGs

What is a Sustainable Development Goal (SDG), anyway? You don’t need one more acronym, right? We hear you. The nonprofit sector is riddled with abbreviations of ways to do more good. LOI, DAF, and even NPO. That said, there is

[PODCAST] Why Golf Outings are the Go-To Nonprofit Fundraiser

Why Golf Outings Are Becoming the Go-To Fundraiser It’s no secret that fundraising evolved in the past year. In 2021, few in-person events could be done safely or even legally in the nonprofit space. Social distancing mandates and gathering restrictions

The Nonprofit’s Guide to Digital Advertising

Nonprofit’s Guide to Digital Advertising Why Nonprofit Digital Advertising is a Must Do you want the world to know about your mission and easily support it? We thought so. Nearly every major brand uses digital advertising to reach their current

[PODCAST] Nonprofit Marketing Begins with User Experience

User Experience Still Reigns Supreme We’re often tempted to think that the latest marketing technology or social media platform will help us elevate our mission. Fast and new often trumps the tried and traditional. Yet that’s not always the best

SMS Campaigns for Nonprofits: Why They Rock!

How do nonprofits successfully garner the support of their community? They do so through effective communication. SMS or mass text message campaigns are one of the most effective channels of communication for nonprofits. SMS campaigns see the highest open and click