Category Archives: Nonprofit Marketing
10 Nonprofits Making the Most of the Google Ad Grant
This post was sponsored by Nonprofit Megaphone When disaster strikes, nonprofits are often the first organizations to be creative and adapt to new circumstances. These inspiring organizations have taken the Google Ad Grant, which gives them $10,000/month to spend on
Neuromarketing Explained
There’s strong competition among nonprofit organizations when it comes to fundraising in the U.S. There are more than 1.5 million tax-exempt nonprofit organizations, and many have to compete for the attention of the public and donations. Therefore, there’s no surprise
10 Nonprofit Marketing Experts’ Best Fundraising Strategies
Marketing and fundraising at a nonprofit is tough. You’ve got a tight budget, a small team, a handful of tools, high expectations, and lots of people who want your organization to succeed. Right now you’re likely dealing with a major
A 7 Step Guide to LinkedIn Marketing
LinkedIn isn’t new, and neither is the idea that every business needs a LinkedIn presence. LinkedIn, the professional social networking platform has been around longer than Twitter, Facebook, Instagram and Snapchat. The majority of its users are on it daily,
Leveraging Facebook to the Fullest
By Josh Kashorek, Director of Marketing from Five Q Why Facebook is Important to Nonprofits If you’re a marketer, then you know the impact that Facebook has globally. The platform provides a vast space for organizations of all sizes to
The Power of Influencer Marketing for Nonprofits
Influencer marketing—spreading the word about one’s product through social media influencers—has become big business in recent years. People with massive social media followings frequently make a profession of it, and companies pay them large sums of money to wear, eat
Share Stories to Further Your Cause
Once upon a time… With that phrase alone, I feel a twinge of anticipation for what’s coming next. Everyone loves a good story. Whether it’s a tale of a hero overcoming a hardship to find a happy ending, or a
Online Marketing: 10 Things Nonprofits Should Consider
It’s hard to know if you’re doing everything you can to maximize your online marketing efforts. Let’s start with these 10 ideas to cover the basics. 1. Does your homepage inspire action? You have a very finite amount of time
How to Get More Subscribers for Your Digital Newsletter
Here’s the cold, hard truth: people won’t care about your newsletter unless you make them. That means going above and beyond to grow your list by being strategic about how you promote it. Follow these suggestions to step up your
7 Tips for Building an Effective Nonprofit Annual Report
Nonprofits are expected to provide the public with an annual report. This gives donors, volunteers, members of the community and others information about the organization’s accomplishments and growth over the past year. The report includes details about projects, success metrics,
