Category Archives: Fundraising
Why Illustrating the Impact of $1 is Such Effective Fundraising [VIDEO]
“3 dollars can feed an entire family for a week.” “A dollar a day can buy a polio vaccine.” “For the cost of a latte, you can cure a child’s blindness.” You’ve heard these kinds of illustrations before—you might even
Transform Your Donation Landing Pages for Year-End Giving
This fall, you’ll probably be ramping up for year-end giving, hoping to maximize your reach and visibility through email marketing, direct mail, social media and maybe even an event or two. At least, I hope you will. But one thing
The Year-End Fundraising Email Timeline
The Year-End Fundraising Email Timeline The Year-End Fundraising Email Timeline This email timeline is based on real strategies that we implement with nonprofits to help grow their year-end fundraising year after year. Use this as a guide to craft
[PODCAST] Amazon Has a BIG Impact for Nonprofits
Is Your Nonprofit Maximizing Amazon? From Amazon Smile to the data storage solution revolutionizing the sector, Amazon’s investment in the success of nonprofits is profound. In this episode, Katie interviews Jamin Gluck, the Nonprofit Strategist for Amazon. Listen as they
A Guide to Donor Retention
A Guide to Donor Retention A Guide to Donor Retention On average, about 2 in 10 donors who gave to an organization last year will give to that organization again this year. While it’s great to have some donorsbecome
[PODCAST] Get Your Capital Campaign Toolkit Set and Ready!
Is Your Capital Campaign Toolkit Set and Ready? A capital campaign may sound intimidating, but it doesn’t need to be. In today’s episode, Katie interviews Amy Eisenstein, the CEO of The Capital Campaign Toolkit and a veteran fundraiser. If you’re
[PODCAST] Stick to Your Nonprofit Vision
Stick to Your Nonprofit Vision and Know Why You Exist The issues most nonprofits are attempting to resolve are not static. They are changing and shifting over time. As we attempt to experiment and adapt, how do we hold fast
The Major Gifts Fundraising PlayBook
The Major Gifts Fundraising PlayBook The Major Gifts Fundraising PlayBook Have you heard of the Pareto Principle? Essentially, the principle says that 80% of your nonprofit revenue comes from 10% of donors. With rising wealth inequality, some experts say
[PODCAST] Nonprofit Website Trends: Forego flashy for functionality
Nonprofit Website Trends: Forego flashy for functionality The only part of a nonprofit under more pressure than its employees is its website. Nonprofit websites have to do and be a lot of things to many people. Accessibility, functionality, easy navigation,
