Category Archives: Featured
[PODCAST] What’s Next? with Kathleen Janus
In this episode of What’s Next?, Randy and Kathleen Janus talk about social entrepreneurship and how it can be used to tackle some of society’s grandest problems. Also discussed in this episode is earned income, overhead costs, root-cause initiatives and
7 Tips for a Successful Content Marketing Strategy
Many nonprofit organizations are unaware of the impact content marketing can have on enhancing awareness, creating brand loyalty and generating revenue. However, it is impossible to overestimate the impact of high-quality content and well-thought-out content strategy on the image of
How to Gain Support for Your Niche Organization
Some organizations’ causes don’t attract donations as much as solving world hunger or helping abused animals, but it doesn’t mean they’re any less important. If your nonprofit has a niche cause and you’ve been struggling to find new supporters, these
Craft the Perfect Tagline for Your Organization
This article is sponsored by Briteweb. Back in the day, Mad Men called them “slogans,” but now they’re more frequently called “taglines.” In either case, they’re pithy little phrases that are generally paired with a logo, placed at the bottom
11 Fail-Proof Ideas for Holiday Fundraisers
With the holidays just around the corner, spirits are high, our sense of community is strong and people are on the hunt for fun, festive activities—especially when they’re for a good cause. These holiday fundraisers are sure to help you
[PODCAST] What’s Next? with Jay Wilkinson
In this episode of What’s Next?, host Randy Hawthorne and Jay Wilkinson talk about the future of nonprofit revenue models, earned income, B-Corps and more. Jay is the Founder and CEO of Firespring, a digital marketing company that helps nonprofits
6 Reasons Why We’re Thankful for Nonprofits
Now is the perfect time to reflect on all the blessings 2018 has brought us. One thing we’re especially grateful for is the nonprofit sector and all the great work it’s done this year (and every year). Here are six
Your Ultimate Year-End Giving Guide
This article was originally published in Nonprofit Hub Magazine. Rejoice, fundraisers—after months of hearing “I only give toward the end of the calendar year,” donors are finally in the spirit of giving. Fifty percent of nonprofits receive the majority of
