Mr. Earl Jackson at Loyola Univesity Annual Haiti Assistance Conference

Mr. Earl Jackson at Loyola Univesity Annual Haiti Assistance Conference

2016 donations raised more than 5 million dollars in supplies. More »

 

Being a Successful Fundraiser in 2021

I have an obsession. I love defining what makes a fundraiser successful, bottling it, and using it to empower nonprofit professionals and volunteers. I’m obsessed with helping them become more productive in securing gifts to advance the charities and good

Today’s Talk with Brady Josephson

This week, we sat down with Brady Josephson, the managing director of the NextAfter Institute. NextAfter provides fundraising research and training to help nonprofits grow. They are passionate about figuring out what really works in fundraising. Brady gave us some

6 Steps to Get the Press to Tell Your Story

Almost all media now feature feel-good stories about people and organizations that do good.  Even so, getting attention from the shrinking, but highly diversified, press pool still takes persistence and creativity. Here are 6 steps to get the press to

Today’s Talk with Kerstin Heuer

Welcome back! For our first video of the year, we sat down with marketing expert Kerstin Heuer to discuss goals. It is important to reflect on the challenges and opportunities that 2020 brought. Kerstin shared a tool she’s been using

Best Blogging Practices for Nonprofit Organizations

A blog is an indispensable digital marketing tool.  Many businesses and organizations use blogs to share compelling stories and connect with their audience. Blogging should be part of most nonprofit’s content marketing plans. Used properly, it can leverage a nonprofit’s

Mail vs. Email: Pros & Cons of Each Fundraising Channel

When it comes to choosing the right marketing channel for your nonprofit fundraising, you’ll want to consider the pros and cons of each option. The two most prominent fundraising channels for nonprofits are direct mail and email. Both of these,

5 Ways To Grow Your Nonprofit’s Membership Base

This post was sponsored by Wild Apricot Growing your membership is hard at the best of times, and with COVID-19, it might feel downright impossible. The good thing is the challenges of raising support and funds during a pandemic has

SEO Tips To Index And Rank Faster

Search Engine Optimization (SEO) has seen a world of difference in recent times. Though the essentials remain the same, the tables have turned over time. Keywords have evolved and strategy has been completely revamped. Marketers continue to launch new ways

How Nonprofits Can Expect the Unexpected When Budgeting

Managing money for a nonprofit often feels like laying train tracks ahead of a speeding locomotive. An organization’s course depends on how well its leaders manage money down the line. Here is how nonprofits can expect the unexpected when budgeting.

How to Use a Proper Grout Cleaner 

Not all cleaning products are created equal. You wouldn’t use the same cleaner on your hardwood floor as you would your dishes, would you? Grout needs to be cleaned with a specific grout cleaner. Most regular household cleaners cannot fully get grout clean or lift stains. At