Category Archives: Social Media

7 Twitter Accounts Nonprofits Need to Follow

The world wide web, specifically the Twittersphere, is overflowing with accounts designed to help you better run your organization. Whether their focus is general or something specific, like technology or donor retention, we’ve compiled a list of what we believe

4 Social Media Features to Add to Your Organization’s Routine

Social media has come a long way in an unbelievably short amount of time, partly because our favorite apps are constantly experimenting with new features that keep us on our toes. Staying up to date on all these new social

How to Connect With 20-Somethings, by a 20-Something

We’ve been receiving a lot inquiries about how to engage with young people, specifically those in their 20s. It’s a reasonable request—before we know it, these folks will be the executive directors, board presidents, donors and volunteers of the nonprofit

Preparing for #GivingTuesday 2018

After nearly a year of anticipation, we’re excited and relieved by the fast-approaching day of dedication to nonprofits. #GivingTuesday is a global movement allowing for a time and a space to support organizations that make a difference in our communities.

The Anatomy of a Great Social Media Post

When it comes to marketing, social media should be your organization’s go-to tool. It helps you reach a wider audience, engage with distant supporters, draw people to your website and legitimize your brand. Although managing multiple accounts for your organization

How and When to Boost Your Posts on Social Media

Boosting your social media posts is a marketing tactic that can exponentially increase the amount of people that see your content. The concept is simple: pay to have your posts show up as sponsored content on non-followers’ timelines in order

The Best Nonprofit Social Media Campaigns of 2017

It’s happening again. All of the year’s art, events and goings-on are being sorted into “best of” lists on various blogs. And guess what? You’re looking at another. This one, though, can actually help you while you’re considering a rebrand or amping

3 Social Media Tools to Spice Up Your Online Presence

Social media is a whole different animal than it used to be. It seems as if now, if you don’t have an active social media presence, you’re often forgotten about. Nonprofits already have a hard enough time gaining traction; we

[PODCAST] Broaden Your Message With Influencer-Driven Campaigns | Ft. Jeanette Russell

“Sticking to the basics, getting those calls to action right and having clean data, those are the important things. If you don’t have those, you’re making a soup with a rotten tomato and that’s just never going to taste good.”

How Social Media Influencers Can Help Your Nonprofit

Have you ever been scrolling through your newsfeed and seen a photo of a celebrity holding something like vitamins or the newest detox tea and thought, “Hmm? I wonder if I ordered that, I would look like they do?” Welcome