Category Archives: Social Media

Capturing Stories Guide

Capturing Stories Guide Stories make an impact. When told well, they can attract donors and raise more support for your cause. Stories are great for establishing personal connections and helping those outside of your organization see the important work that

Social Media Guide

Social Media Guide The World Wide Web has certainly owned up to its name—it’s huge. The Internet and everything in it is constantly growing, and social media is no exception. With so much growth happening online, keeping up with the

Photo Release Template

Photo Release Template What needs to be included in a Photo Release? A model release form isn’t a standard document. This is because they can vary in terms of the legal jargon used, the content, the protection level, and more.

How Small Businesses Can Leverage Instagram’s Hidden Likes

Instagram has stopped showing likes. Some might already know about this. Let’s take a little sneak peek into the background of the story. Back in November of 2019, Instagram CEO Adam Mosseri announced the number of likes on the Instagram

2020 Election: How to Change Your Digital Media Strategy

When 2020 began, we knew we were in for a wild ride with a presidential election cycle. Little did we know everything else this year had in store for us. With the upcoming election on everyone’s minds, many nonprofit organizations

How You Can Leverage Ephemeral Content

Ephemeral content has become an important tool for improving nonprofit communications in 2020. Exemplified by Snapchat, Facebook and Instagram Stories, ephemeral content includes photos and videos that are available for only a short time. While most social media timeline posts

How to Build Trust Through Social Media

It was Booker T. Washington who said; “Those who are happiest are those who do the most for others.” It’s such a deeply human trait to feel good about helping others ― which is why nonprofits are so important. Nonprofits

How to Become an Expert in Social Media Branding

In today’s modernized world, social media branding has become a no-brainer. With millions surfing the web at any given moment, social channels have proven to be super valuable as a way to keep in touch with friends and family ―

Balancing Your Network: Quantity vs. Quality

This post was sponsored by Sticker Mule “Your network is your net-worth.” I’m sure you’ve all heard that phrase. Connectivity is king in the modern workplace, just as it has been for years. It just may look a little different

How to Optimize Instagram for Nonprofits

Instagram is, without a doubt, one of the best platforms for marketing brands. Since 2010, it has grown tremendously from a simple photo-sharing app to a platform where businesses and nonprofits alike get to share their stories and advocacies. Through