Category Archives: Social Media
How You Can Leverage Ephemeral Content
Ephemeral content has become an important tool for improving nonprofit communications in 2020. Exemplified by Snapchat, Facebook and Instagram Stories, ephemeral content includes photos and videos that are available for only a short time. While most social media timeline posts
How to Become an Expert in Social Media Branding
In today’s modernized world, social media branding has become a no-brainer. With millions surfing the web at any given moment, social channels have proven to be super valuable as a way to keep in touch with friends and family ―
How to Optimize Instagram for Nonprofits
Instagram is, without a doubt, one of the best platforms for marketing brands. Since 2010, it has grown tremendously from a simple photo-sharing app to a platform where businesses and nonprofits alike get to share their stories and advocacies. Through
How to Maximize Your Auction Fundraiser
This article is sponsored by Auctria. Auction fundraisers are a proven instrument to blow away your fundraising goals. If you haven’t considered an auction for fundraising, learn how to choose a type of auction and demystify the process. For those
How to Create Social Media Promotions That Convert
Long gone are the days when social media was merely a way to share updates with friends and family. People of all ages spend hours on social media platforms every single day. It’s become not only a massive online community,
Social Media Analytics: The Basics
So, you’ve mastered the art of creating effective, engaging social media content. Congratulations! But your job doesn’t stop there. If you really want to get the most out of socials, interpreting your analytics and using them to your advantage is
