Category Archives: Nonprofit Content

6 Steps to Get the Press to Tell Your Story

Almost all media now feature feel-good stories about people and organizations that do good.  Even so, getting attention from the shrinking, but highly diversified, press pool still takes persistence and creativity. Here are 6 steps to get the press to

Best Blogging Practices for Nonprofit Organizations

A blog is an indispensable digital marketing tool.  Many businesses and organizations use blogs to share compelling stories and connect with their audience. Blogging should be part of most nonprofit’s content marketing plans. Used properly, it can leverage a nonprofit’s

SEO Tips To Index And Rank Faster

Search Engine Optimization (SEO) has seen a world of difference in recent times. Though the essentials remain the same, the tables have turned over time. Keywords have evolved and strategy has been completely revamped. Marketers continue to launch new ways

How to Find a Volunteer SEO Specialist for Your Nonprofit’s Website

Search Engine Optimisation, or SEO, helps increase traffic to your nonprofit’s website. By using the right SEO techniques your website will rise in search engine rankings and receive more traffic. However, drawing an audience to your website is only half

How You Can Leverage Ephemeral Content

Ephemeral content has become an important tool for improving nonprofit communications in 2020. Exemplified by Snapchat, Facebook and Instagram Stories, ephemeral content includes photos and videos that are available for only a short time. While most social media timeline posts

Nonprofit Impact Report: How to Visually Communicate Your Impact

Imagine donating money to a cause you believed in and never hearing back from the nonprofit organization. It leaves a bitter feeling, doesn’t it? This is why nonprofit impact reporting is so important. In fact, 18% of donors leave or

6 Video Marketing Tips For Nonprofits

Video marketing is probably the best medium available at the moment for engaging audiences and promoting messages. According to research by HubSpot, 90% of users make decisions based somewhat on videos, and 92% of viewers on mobile platforms share video

Why Every Nonprofit Needs a Good Copywriter

As you skim through your sea of emails, newsfeeds and notifications, what determines whether you engage with a piece of content? The answer is copy—simply defined by Merriam Webster as “the text of an advertisement.” Good copy is an absolute

What the Growth in the Nonprofit Sector Means for You

Good news, folks—the nonprofit sector is looking more lively, vital and resilient than ever. Results from the Johns Hopkins Center for Civil Society’s 2019 Nonprofit Employment Report show that the nonprofit sector is not only one of the largest employment

Should Your Nonprofit Launch a Summer Camp?

We all have an image of what summer camp looks like—beautiful mountain lakes, campfires, tug of war, bunk beds. But the reality is that summer camps come in all shapes and sizes. And many nonprofits have started them as a